Ally Hiestand
Film Infographics Mockup.jpg

FILM INFOGRAPHICS

AMERICAN FILM INDUSTRY BY THE NUMBERS

PRINT & TYPOGRAPHY

Film Infographics Mockup.jpg
 
 

VISUAL COMMUNICATION OF DATA

Design Brief: Explore strategies and techniques for using typography to organize visual information. Design two-data driven informational posters, one typographic and one that integrates both type and image, on a selected topic. The goal is to make the information legible and beautiful; to craft the form as well as the message.

As a cinephile, it made sense for me to research the American Film Industry. Since my data was a collective summary of the 2016 industry, I chose to display the content in modular sections in both posters so that viewers saw each data point as an individual piece of information. 

 

 On the black and white poster, I selected an Art Deco inspired typeface to reference the classic Hollywood visual style.

On the black and white poster, I selected an Art Deco inspired typeface to reference the classic Hollywood visual style.

 
 I used simple lines and dots to separate the data points. To display larger sets of data, like that of the Highest Grossing Studios, I used black and white charts to break up the information to make reading as easy as possible.

I used simple lines and dots to separate the data points. To display larger sets of data, like that of the Highest Grossing Studios, I used black and white charts to break up the information to make reading as easy as possible.

 
 With the color poster, I selected a duotone color palette based off of the 2016 Academy Award Winner for Best Picture,  Moonlight . 

With the color poster, I selected a duotone color palette based off of the 2016 Academy Award Winner for Best Picture, Moonlight

 
 To keep in line with the color palette, I converted full color images and illustrations into duotones to keep cohesion throughout the poster.

To keep in line with the color palette, I converted full color images and illustrations into duotones to keep cohesion throughout the poster.